Summary: AxxiemWebSolutions, one of the leading web solutions firms working in the biotech sphere announced today that it has joined the Biotechnology Industry Organization.

Body: February 8, 2008 -- AxxiemWebSolutions of Westchester New York, announced today that it has joined the Biotechnology Industry Organization (www.bio.org), the world's largest biotechnology organization, providing advocacy, business development and communications services for more than 1,150 members worldwide.

“We are committed to helping biotech firms better utilize the web to communicate effectively with their various target audiences," says Axxiem's President and CEO, Susan MH Lewenz. "We think the important work of America's biotech and pharmaceutical companies is not well understood by the American consumer and patient market. The web is an ideal place to solve that problem. Our sites are carefully designed and constructed to speak effectively to all levels of audiences, including professionals, investors and the patient community."

While BIO's membership includes many associated fields supporting the biotech industry, the organization reports that Axxiem is the first web solutions company to join its ranks. Axxiem will be exhibiting at BIO's annual international convention, June 17-20 in San Diego (booth #5629).
Axxiem recently launched the redesigned website for the New York Biotechnology Association (www.nyba.org) and announced that it had begun work on several projects with Westchester-based Regeneron Pharmaceuticals.

For more information please visit: www.axxiem.com, www.bio.org

About AxxiemWebSolutions
Based in Westchester, NY, Axxiem boasts a powerful team of internet business consultants, staff biologist and content writers, innovative designers, SEO specialists, project managers and programmers. Axxiem's 120+ sales, design, programming, and customer support teams are located in New York, Florida, Ohio, California and New Delhi, India. Axxiem has been the recipient of numerous design awards, including Best Biotech Website and Best Construction Website from the Web Marketing Association in 2006 and 2007.

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The Journal News: Innovation seen as key to success

IBM Corp. produces about 10 patents a day, its senior vice president of research said yesterday, but the company doesn't consider them its most important intellectual property.

It's innovation that is key to IBM's ability to compete, rather than producing products at the lowest cost or getting them to market in the fastest time, John E. Kelly III said.

"Every place I go, (innovation) is all they want to talk about, and what they're focused on," said Kelly, who returned this week from a trip to Eastern Europe.

Kelly spoke at a program sponsored by The Business Council of Westchester, "Westchester@-Work: Investment, Ingenuity, Innovation." It's a series of events the council has launched this year as it seeks new business growth options in a county where the council sees less manufacturing and back-office operations in its future.

About 50 people attended the program at IBM's Industry Solutions Lab in Hawthorne. Kelly suggested that innovation could be broken down into a formula: (invention + insight) x collaboration.

Invention isn't enough to get a company to the next level. There must also be a sense of how to deploy the new products and services a business can come up with. And the business needs to find people, both within and outside its borders, to make the leap to the marketplace.

Those collaborations work at different levels. Kelly noted that IBM is working with other companies that are affiliated with SUNY Albany's College of Nanoscale Science and Engineering.

One of the businesspeople at yesterday's event is finding success in collaboration overseas. Susan Lewenz, president and chief executive of Axxiem Web Solutions of Hastings-on-Hudson, said the three-year-old company has an agreement with an Indian business that writes the coding for the Web applications software it designs.

"It's like one team. It's just one team 11 hours away," Lewenz said.

She would have added one other element to Kelly's innovation equation: execution. Lewenz said businesspeople overseas see Americans as especially adept at that function.

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